Category Archives: Blog
Thought Leadership – Generating Inbound Leads on a Shoestring Budget
The quick 10-step shoestring process for becoming a thought leader within your subject matter domain [...]
Mar
Going Global on a Shoestring
"How long is a shoestring?" asked Rick Pizzoli when he first heard about the title [...]
Jul
From Baker to Digital Nomad
The gig economy, where you have no permanent employment but work from project to project, [...]
Apr
Software Product Management Summit 2020
The International Software Product Management Association (ISPMA) is an open non-profit association of experts, companies, [...]
Jan
Reaching the 30,000 connections limit on LinkedIn – now what?
In this article, I answer these three questions: How did I reach 30,000 connections on [...]
Jan
The Difference Between Business Development and Sales
Business development, marketing and sales are business processes just like R&D, G&A, manufacturing and logistics.
Dec
I Don’t Sell Anything
Selling management consulting is a relationship business. Without bilateral, trusting relationships there will be no [...]
1 Comments
Dec
What I learned from writing over 200 articles on LinkedIn
LinkedIn Publishing is a peripheral supplement to my content marketing activities. It is not the [...]
1 Comments
Dec
How will you know if a certain sales approach will work or not?
You will have to continue to test, measure and test because the markets move all [...]
Oct