Category Archives: Blog
Software Product Management Summit 2020
The International Software Product Management Association (ISPMA) is an open non-profit association of experts, companies, [...]
Jan
Reaching the 30,000 connections limit on LinkedIn – now what?
In this article, I answer these three questions: How did I reach 30,000 connections on [...]
Jan
The Difference Between Business Development and Sales
Business development, marketing and sales are business processes just like R&D, G&A, manufacturing and logistics.
Dec
I Don’t Sell Anything
Selling management consulting is a relationship business. Without bilateral, trusting relationships there will be no [...]
1 Comments
Dec
What I learned from writing over 200 articles on LinkedIn
LinkedIn Publishing is a peripheral supplement to my content marketing activities. It is not the [...]
1 Comments
Dec
How will you know if a certain sales approach will work or not?
You will have to continue to test, measure and test because the markets move all [...]
Oct
Did McKinsey & Company Kill Swissair?
All had been well until the early 1990s, when consultants McKinsey & Company recommended [...]
Aug
Slow down – it’s not your business
As a management consultant you have to take responsibility for the outcome of the process you [...]
Aug
Proposals Are the Last Thing You Do
I now realized the advantage I had in proposal writing. It was never about me. [...]
1 Comments
Jun
Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline
The book is a "must read" for all business development, marketing, sales and other revenue [...]
Jun
